An optional add-on to website setup or redesign. We strengthen your local SEO and Google Business Profile, set up Google Search Console, publish articles that answer the questions your clients ask, and structure your site so AI assistants and answer engines can understand and cite it.
Most clients look for a lawyer near them. We tune your Google Business Profile, make your firm’s name, address and phone consistent across the directories Google reads, and give your team a simple review request link.
We set up Search Console under your firm’s account, submit your sitemap and check that your pages are indexed. Then we use the real search data to decide what to improve and what to write next.
Articles and practice-area pages built around what people in your area actually search for, written in plain language for clients rather than other lawyers, and approved by you before they go live.
More people now ask ChatGPT, Google’s AI Overviews and other assistants to find a lawyer. We give each page clear, quotable answers, FAQ sections and structured data so answer engines can understand your firm and point people to it.
Anyone who guarantees a first-page ranking or an AI citation is guessing. We do the work that makes your firm easier to find and easier to understand, and we show you what is changing in Search Console. The scope and timing are agreed before we start.
Answer engine optimisation: making your site easy for AI tools such as ChatGPT and Google’s AI Overviews to understand, quote and recommend. It builds on good SEO with clear answers, FAQs and structured data.
Every site includes the search basics: a page per practice area, clear titles and descriptions, fast mobile pages and a connected Google Business Profile. Ongoing SEO and AEO work is this optional add-on, scoped separately.
Yes, general information articles that explain processes and next steps in plain language. Your firm reviews and approves each one, and none of them gives legal advice to readers.
Yes. Local SEO, Search Console and AEO work the same way wherever your clients search. We write for the terms and spelling used in your market.
Send us your firm’s name and city and we’ll build a free preview of your new homepage, or book a 15-minute call.
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