Explainers
One question, one clear answer, in under a minute.
Law firm reels
Law firm video marketing in under a minute.
Animated reels and short videos that explain the law in plain words. No filming needed. Your firm approves every script.
Instagram · TikTok · YouTube Shorts · LinkedIn · Facebook
Example reel · fictional firm
Formats
Four law firm video formats that hold attention.
Myth vs fact
A common belief, and what is actually true.
Step by step
What to do, in order, when something happens.
Firm commercials
Short brand videos for your website, ads and social.
No filming needed
On camera or not. Your call.
We make it all
Animated reels with a natural voice in your clients’ accent. Nobody at your firm has to film anything.
You talk, we edit
Record on your phone. We cut it, caption it, add sound and animation, and post it.
Example reels
One question. One minute. One clear answer.
Made for fictional firms to show the format. Yours would answer your clients’ questions, in your voice.
Example reel · fictional firm
Example reel · fictional firm
Example reel · fictional firm
Want three made for your firm?
Get 3 free sample reelsWhy video
Why short video works for law firms
People choose a lawyer they feel they already know. Short video is the quickest way to become that lawyer, without spending your evenings filming.
One question per video
Each reel answers one thing a client is worried about. Specific beats general: a reel on moving abroad with a child gets watched; “family law tips” does not.
The first seconds decide
Viewers decide almost at once whether to keep watching. We open with the question in big type, then answer it fast.
Captions on every reel
Many people watch with the sound off. Every reel has captions burned in, so it works on a train or in a waiting room.
Law firm commercials
Short brand videos of 15 to 30 seconds for your website, YouTube and paid ads: who you are, what you handle and how to reach you.
Law firm advertisingPost where your clients scroll
Instagram Reels, TikTok, YouTube Shorts, LinkedIn and Facebook. One master video, cut and captioned for each.
Video that helps search
Videos on YouTube can appear in Google results, and the same answers become articles and FAQs on your website.
Law firm marketingHow we work
We sort. We script. We edit. You approve.
The same four steps for every reel, post and page.
01
Sort
We gather the questions your clients ask and search for, and pick the ones worth answering.
02
Script
Short scripts in plain words. Your firm checks every fact before anything is made.
03
Edit
Animation, captions, voice and sound, cut to hold attention from the first second.
04
Post
Scheduled to each channel. We watch what works and make more of it.
With every reel
Ready to post, everywhere.
- Script checked by your firm
- Captions burned in
- Voice, music and sound effects
- Sized for every platform
- A caption written for each channel
- English or Spanish
Questions
Questions about law firm video marketing.
What should lawyers post on TikTok and Instagram?
Answers to the questions clients ask you every week, common myths in your practice area and what to do first when something happens. Never anything about real clients or cases.
How many reels should a law firm post?
Consistency matters more than volume. A steady rhythm of a few reels a week, kept up for months, beats a burst followed by silence.
How long is each reel?
Most run 45 to 90 seconds. Commercials are 15 to 30 seconds.
Whose voice is it?
Either a natural AI voice in your clients’ accent, which you approve before we use it, or your own recordings.
Do we have to film anything?
No. Animated reels need nothing from you but approval. If you want your face in them, record on your phone and we do the rest.
Is video marketing allowed for lawyers?
Video is a normal way for lawyers to share general information. Every reel is general information, not legal advice, follows the advertising rules for lawyers in your market, and is approved by your firm.
How much does it cost?
It depends on how many reels you want each month. We give you one clear price on a 15-minute call. The first three are free.
Free samples
Three reels. Made for your firm. Free.
Send us your firm’s name and website. We’ll make three reels on questions your clients ask, before you spend anything.
Get my free samples